Year Awarded 2016
FFAR award amount $300,000
Total award amount $600,000
Location Ithaca, NY
Matching Funders ADM Animal Nutrition, Evonik Nutrition & Care GmbH
Grantee Institution Cornell University
When consumers make food choices, they choose between nutritional content and more immediate attributes, such as taste. Cornell University researchers are promoting healthier food choices by highlighting certain attributes of food choices through laboratory and field experiments.